Who we work with
We offer a range of consultancy, review and staff development options to meet the needs of Market Research Users and the full range of Market Research Agencies. We recognise that ulitising outside consultants is an important step for most organisations. So, for all types of
organisations we offer a low risk, high return "first step" service that lets you assess our expertise and take immediate advantage of our skills.
Want a fast, cost-efficient way to access our expertise?
Find out about our GAPS: Opportunity Assessment service.
Market Research Users and Buyers
We provide direct assistance for companies who need to increase the ROI from their research spend. This encompasses both enhancing the design, usability and insight value of current research and helping develop more effective systems for prioritising research and working with
Specialist & National Based Research Agencies
It's challenging to be in the middle-tier of the market research industry - rapid growth or strategic realignment is increasingly vital. If your value to clients lies in your IP, local or regional market knowledge or rigorous application of research expertise then you will be wanting to
better utilise these advantages to fast-track growth. We offer specific "Next Step" development support for agencies in your setting.
International Market Research Agencies
No matter how well you are doing, you know you need to do even better in developing markets, and particularly the key ones in Asia-Pacific. You have to keep improving consistency and quality of deliverables while closely watching costs and servicing senior clients. We support local and
regional management by providing "on-tap" access to independent strategic assessment and tactical support.